When creating your social media strategy, it’s important to consider how you will generate content that is engaging, easy to understand, and focused on your target audience. A few weeks ago, we highlighted resources from the Model Resources Knowledge Translation Center. Today, we highlight two resources from the Centers for Disease Control and Prevention (CDC) that outline steps for developing a social media strategy and generating useful content.
As you might expect, these resources are geared toward sharing information about health. However, the principles apply in a Vocational Rehabilitation setting as well.