Below are links to resources which may be helpful as you build your online presence.
The Model Systems Knowledge Translation Center (MSKTC) created a guide and workbook to help as you establish your online presence. See the blog post titled Creating a Social Media Plan for more information.
Both of these resources from the Centers for Disease Control are focused on sharing information about health via social media, but the principles can be applied to Vocational Rehabilitation as well. See the blog post titled Creating a Social Media Strategy, Part II for more information.
A primer on how to make social media posts accessible.